this is not a solution.

it is not a rejection of anything. it is simply something to hold in the space where your phone would usually be.

it asks nothing of you. it offers nothing in return. it does not know you, learn from you, or improve. it cannot anticipate what you want. and because of that, it leaves you alone.

which is something very few objects do anymore.

you will probably reach for it without thinking. your hand moving ahead of you, following a path it learned through repetition. and when you touch it there will be a brief confusion. a small break in the sequence. just enough time to notice that the urge was already fading before it could be satisfied.

your phone will still be there when you need it. but you may begin to see how often there was nothing to need.

how many times you weren't looking for information or connection, just somewhere to put your attention while you waited for something else to happen.

doing nothing feels unfamiliar when you're no longer used to it. but that attention is yours. you don't have to give it away.

this object won't make you better or more productive. it exists only as a reminder that you are allowed to stop, without immediately replacing it with something else.

carry it or leave it. use it often or forget about it entirely.

it won't mind.

it has no purpose beyond the one you give it, and even that is optional.

either way, it is yours.

proxy can reduce your
screentime by over 35%
in the first week

proxy can reduce your screentime by over 70% in the first week

want one?

want one?

you may have questions

you may have questions

what does it do?

nothing. it sits in your pocket where your phone would be. that's it.

what does it do?

nothing. it sits in your pocket where your phone would be. that's it.

what does it do?

nothing. it sits in your pocket where your phone would be. that's it.

no really, what are the features?

none. it has no screen, no battery, no connectivity, no software, no updates. it's just a shape that feels right in your hand.

no really, what are the features?

none. it has no screen, no battery, no connectivity, no software, no updates. it's just a shape that feels right in your hand.

no really, what are the features?

none. it has no screen, no battery, no connectivity, no software, no updates. it's just a shape that feels right in your hand.

so why would I want this?

because you reach for your phone 60, 80, maybe 100 times a day, and most of those times you're not actually looking for anything. your hand just moves before your brain catches up. this interrupts that reflex for long enough that you notice it happening.

so why would I want this?

because you reach for your phone 60, 80, maybe 100 times a day, and most of those times you're not actually looking for anything. your hand just moves before your brain catches up. this interrupts that reflex for long enough that you notice it happening.

so why would I want this?

because you reach for your phone 60, 80, maybe 100 times a day, and most of those times you're not actually looking for anything. your hand just moves before your brain catches up. this interrupts that reflex for long enough that you notice it happening.

how does it work?

it replaces the physical habit without replacing the dopamine. when your hand reaches for something and finds this instead, there's a small gap where the autopilot breaks. in that gap, you get to decide if you actually needed your phone or if you were just... reaching. most of the time, it turns out you weren't looking for anything at all.

how does it work?

it replaces the physical habit without replacing the dopamine. when your hand reaches for something and finds this instead, there's a small gap where the autopilot breaks. in that gap, you get to decide if you actually needed your phone or if you were just... reaching. most of the time, it turns out you weren't looking for anything at all.

how does it work?

it replaces the physical habit without replacing the dopamine. when your hand reaches for something and finds this instead, there's a small gap where the autopilot breaks. in that gap, you get to decide if you actually needed your phone or if you were just... reaching. most of the time, it turns out you weren't looking for anything at all.

can I still use my phone?

obviously. your phone stays wherever you want it. this just means you're not carrying it in your pocket, so the reflex reach doesn't complete automatically. when you actually need your phone, you'll know, and you'll go get it. this just filters out the other 50 times.

can I still use my phone?

obviously. your phone stays wherever you want it. this just means you're not carrying it in your pocket, so the reflex reach doesn't complete automatically. when you actually need your phone, you'll know, and you'll go get it. this just filters out the other 50 times.

can I still use my phone?

obviously. your phone stays wherever you want it. this just means you're not carrying it in your pocket, so the reflex reach doesn't complete automatically. when you actually need your phone, you'll know, and you'll go get it. this just filters out the other 50 times.

what's the word on it for?

you choose from a list when you order. the word you pick might mean something specific to you, or it might just feel right. we don't explain it. that part's yours.

what's the word on it for?

you choose from a list when you order. the word you pick might mean something specific to you, or it might just feel right. we don't explain it. that part's yours.

what's the word on it for?

you choose from a list when you order. the word you pick might mean something specific to you, or it might just feel right. we don't explain it. that part's yours.

is this just an expensive placeholder?

yes. it's been machined, finished, weighted to feel deliberate, and packaged like it matters, because treating it like it matters is part of how it works. if it was just a rock, you'd forget about it in two days.

is this just an expensive placeholder?

yes. it's been machined, finished, weighted to feel deliberate, and packaged like it matters, because treating it like it matters is part of how it works. if it was just a rock, you'd forget about it in two days.

is this just an expensive placeholder?

yes. it's been machined, finished, weighted to feel deliberate, and packaged like it matters, because treating it like it matters is part of how it works. if it was just a rock, you'd forget about it in two days.

how long until I notice a difference?

in testing, screentime dropped by around 77% within the first week. but the point isn't the metric. the point is whether you start noticing the difference between reaching for your phone because you need it and reaching for it because your hand is bored.escription

how long until I notice a difference?

in testing, screentime dropped by around 77% within the first week. but the point isn't the metric. the point is whether you start noticing the difference between reaching for your phone because you need it and reaching for it because your hand is bored.escription

how long until I notice a difference?

in testing, screentime dropped by around 77% within the first week. but the point isn't the metric. the point is whether you start noticing the difference between reaching for your phone because you need it and reaching for it because your hand is bored.escription

will you make more?

maybe. right now there are five. if it turns out people want this, we'll make more. if it doesn't, we won't. we're not trying to scale a product, we're testing whether the idea actually works for people who aren't us.

will you make more?

maybe. right now there are five. if it turns out people want this, we'll make more. if it doesn't, we won't. we're not trying to scale a product, we're testing whether the idea actually works for people who aren't us.

will you make more?

maybe. right now there are five. if it turns out people want this, we'll make more. if it doesn't, we won't. we're not trying to scale a product, we're testing whether the idea actually works for people who aren't us.

why does it exist?

because attention has become something that is constantly taken. proxy is a way to experience what happens when it isn’t.

why does it exist?

because attention has become something that is constantly taken. proxy is a way to experience what happens when it isn’t.

why does it exist?

because attention has become something that is constantly taken. proxy is a way to experience what happens when it isn’t.

not everything needs to do something to be useful.

not everything needs to do something to be useful.